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Showing posts from October, 2020

Message to Gambian Filmmakers: Films and marketing, a spoon in milk bowl

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By Director Cham In The Gambia, about 70% of the populace did not realized the efforts of filmmakers but still they are doing greater efforts to attract more supporters with the constraint to remove thousands of dalasis without gaining much in return. Now the Gambian filmmakers have to look at the perspective of filming and then link it with marketing. Many filmmakers had been speaking about marketing but the truth is, we all should develop the standard of our films before talking of marketing, remember poor quality film attracts no agents for the world market. Haven improved our standard of films, thereafter we can look at the main tips to easily market them. Always remember filmmakers can easily get caught up in the mysterious and seemingly dull business of marketing. Though it can be hard to envision using popular techniques for film promotion, I still urge the Gambian Filmmakers to do more search because it's a crucial step in business, especially the stage of films in Ga

Barrow: Gambia is where highest standards of good governance are upheld

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  By Pa Modou Cham President Adama Barrow has stated that as detailed out in the National Development Plan (NDP), his vision of the “new” Gambia is a country where the highest standards of good governance are upheld. Speaking at the laying of the foundation stone of   Basse market, president Barrow added that citizens have enjoy access to basic services and the enabling environment is created for the private sector to thrive. “It is vividly evident that my government has taken giant strides towards the achievement of these noble objectives, as witnessed by the construction of this important regional market. At present, we have a number of similar major infrastructure projects in Basse and other parts of Upper River Region (URR), including roads and bridges. Many projects will be brought to the communities of URR.” He further clarified that the Basse market project is fully funded by The Gambia government to an estimated cost of One Hundred Million Dalasis (D100 Million).